Author(s): Willemien Brand
Visual Thinking is perfect for companies that want to develop or improve their corporate communication. The book focusses on the visual aspect of communication. It's a helpful guide for companies to improve their overall workflow. The book also provides an informative, easy to follow and fun introduction into the basics of visual thinking and drawing. It is unique because in the book Brand applies these visual thinking techniques and drawing techniques to everyday business settings. By visualizing thought processes within business environments you allow yourself to connect on a deepeer lever, enable teams to build on each other's ideas, foster collaboration and co-creation and accelerate problem solving. Various books have been written on the topic of visual thinking, drawing and sketching. But this book will take away every possible hurdle to start using these techniques at work.
Willemien Brand is a founder and one of the managing partners of BuroBRAND. After graduating with distinction from the prestigious Design Academy Eindhoven, she began a successful career as an industrial designer with Atag Keukentechniek, where her work won several Red Dot design awards. Willemien is now one of the leading figures driving the growth of visual communication in the Netherlands.